Businesses can go to for more information regarding the temporary suspension of activities. 

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The COVID-19 pandemic has disrupted the way we work, live and play. As we move forward to a COVID-resilient environment, businesses and Government agencies will have to be more adaptable, embrace partnerships and adopt suitable digital tools to streamline processes.
This Panel discussion will see panellists from both the private and public sector share their thoughts on how businesses and regulators can adapt swiftly to respond to business needs. The panel will also debunk the myth that it is hard for businesses and Government agencies to work together by sharing tips to improve collaboration.

    Ms Susan Chong 
Founder and CEO of Greenpac, PEP Member

Ms Susan Chong is the founder and CEO of Greenpac Pte Ltd, a knowledge-based company that specializes in re-engineering, designing and distributing environmentally friendly packaging products and services. Greenpac’s customized solutions has helped many companies pivot to adopt environmentally friendly packaging which not only provided cost-savings but also enable companies to do their part to reduce waste. Under Susan’s leadership and passion for a more sustainable environment, Greenpac now provides packaging for some of the largest Fortune 500 companies in aviation, defense and biotechnology.

She currently sits on the Boards of National Environment Agency, SkillsFuture Singapore Agency, Gardens by the Bay, Singapore Institute of Management, and Singapore Business Federation Foundation. She is also a council member of A*Star’s Science and Engineering Advisory Council. Despite being a part of the Pro-Enterprise Panel (PEP) of the Ministry of Trade and Industry (MTI) for over 10 years, she continues to support the mission of engendering a more pro-enterprise Singapore by joining the Friends of PEP.

Amongst several accolades, Susan was awarded the Ernst & Young (EY) Entrepreneur of the Year and DBS Insignia Spirit of Vision Prestige award in 2014 as well as the HER WORLD Singapore Woman of the Year 2019. More recently, she was also invited to be a part of the judging panel of the Ernst & Young World Entrepreneur of the Year Award this year.

    Mr Julian Artopé
Founder and CEO of Zenyum

A tech entrepreneur for the past 14 years, Mr Julian Artopé is experienced in building payment, content and e-commerce companies in Europe, Asia and Africa. He is currently based in Singapore and is the founder and CEO of Zenyum. Prior to co-founding Zenyum, Julian developed expertise in building and scaling tech companies from their inception. He has sat on the Executive Boards of highly successful companies such as Moneybookers/Skrill (e-commerce platform for payments), studiVZ (Germany’s largest social network at the time) and iPrice (South-East-Asia’s biggest online shopping aggregator). He also built the largest digital classifieds and content network in sub-Saharan Africa with international media company Ringier. He is also a Founding Member of Aid That Helps, a nonprofit that is committed to the sustainable promotion of socially integrated projects in Uganda. Julian graduated from the European Business School Oestrich-Winkel with a B.Sc. in General Management & Business Law, before obtaining his MBA from INSEAD in Singapore and France. He also studied at Yonsei Business School in Seoul, South Korea.

    Ms Wong Peck Lin
Co-founder of Udders Ice Cream

Peck Lin is a co-founder of Udders Ice Cream and Nuude lower-calorie ice cream. Udders was started in 2007 with a vision to birth a fun, innovative, quirky ice cream brand with a tongue-in-cheek wit, and a niche in Asian and Alcoholic flavours. Nuude is a newer concept launched in 2019, with a range of lower-calorie vegan ice cream. Peck Lin oversees business development, branding, marketing and public relations. Before she became Chief Milkmaid of Udders, Peck Lin spent 4 years as a lawyer, 9 years as a management consultant and 3 years in the Law Society's Pro Bono Office. She loves soccer and ice cream. Her favourite flavour is Baileys & Bourbon. To date, Udders has 6 ice cream cafes, and their ice creams are also found on Singapore Airlines, Jetstar, Scoot, and in about 300 retail points in Singapore including supermarkets, convenience stores, and various restaurants. Udders will open in Indonesia soon, and has appointed distributors in Malaysia, Vietnam and China.

    Mr Sim Feng-Ji
Deputy Secretary, Smart Nation and Digital Government

Mr Sim Feng-Ji is the Deputy Secretary (Smart Nation and Digital Government) in the Prime Minister’s Office. He oversees efforts to transform Singapore into a digital-first Singapore where a Digital Government, Digital Economy and Digital Society harness technology to effect transformation in health, transport, urban living, government services and businesses.

Prior to this, DS/SNDG was the Divisional Director of the Income Security Policy Division at the Ministry of Manpower, where he oversaw policies related to CPF, income security and financial planning.

DS/SNDG has been involved in the review of Singapore’s economic and social policies in various capacities, including the Committee on the Future Economy, the Economic Strategies Committee and the Inter-ministerial Committee on Low Wage Workers. He has held positions in the Ministry of Trade and Industry, Ministry of Home Affairs and Ministry of Finance.

DS/SNDG graduated from the University of Cambridge with a Master of Arts in Economics. He obtained a Master of Business Administration and a Master of Science in Political Science from the Massachusetts Institute of Technology.

    Associate Professor Chan Cheng Leng
Group Director, Health Products Regulation Group

Associate Professor Chan Cheng Leng is the Group Director, Health Products Regulation Group, Health Sciences Authority of Singapore. She has extensive and deep working experience in the area of health products regulation and safety monitoring. As the Group Director, she plays a leading role in developing and implementing national policies and directing the operations of the Group with the objective of safeguarding and advancing public health through the timely availability of safe and effective quality health products.

Her responsibilities include providing leadership, direction and planning, management and supervision of the Health Products Regulation Group and ensuring that the regulatory framework for the diverse range of health products remains relevant and future proof.

As a passionate advocate for adverse drug reactions (ADR) reporting and pharmacovigilance activities, she actively spearheads national efforts to improve ADR reporting in Singapore and to raise the awareness of pharmacovigilance. Under her stewardship, Singapore has consistently been ranked by the World Health Organization as among the top countries in the world for ADR reporting.

She also teaches pharmacovigilance to the pharmacy, life sciences and medical undergraduates at the universities in Singapore.

In recognition of her service to the nation, she has received several national awards including the Silver and Bronze Pingat Pentadbiran Awam Public Administration Medals.

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